The Mobile ESPN service will provide the official video clips, match score updates, player specific contents, wallpapers and the official Wimbledon ringtone "Purple & Green". The video clips will contain a daily dose of the Day's Highlights (2007 Championship preview, Daily Preview, Individual Match highlights, Player interviews and Daily Round Up) and also archive clips of the Golden moments and the 2006 championships roundup.
According to Sanjay Kailash, Vice-president, Ad Sales, Business Development and New Media, ESPN Software India, "There is a huge market to be tapped as there is a growing audience for sports like Soccer, Motosports and Tennis. We expect a significant demand for video clips of exciting moments of Wimbledon given the popularity of the tournament in India. There is a huge fan following of players like Federer, Nadal, Sharapova and India's very own Sania Mirza."
