Gawain Briars, Chief Executive of the PSA, struck the joint deal with Ziad Al-Turki, Vice-President of the ATCO Group, and Paul Walters, founder of the internationalSPORTgroup. A five year agreement, with a two-year option, will provide a total minimum cash prize fund of US$675,000 over the period committed to the top eight players who annually qualify from the PSA Super Series roster of events throughout the season.
"Following lengthy negotiations, I am delighted to confirm that the recently cancelled Super Series Finals tournament has been taken up in fine style by the joint collaboration of Ziad Al-Turki and Paul Walters," said Briars.
"It is no surprise that this prestigious property immediately attracted the attention of several prospective suitors, and the bid of Ziad and Paul was clearly too impressive to resist. The new agreement underpins and increases the brand values recognised behind the Super Series badge.
The Super Series Finals bring together the top eight qualifiers from the annual PSA Super Series Tour to compete in a week-long event. The tournament boasts one of the richest prize funds in the sport and TV highlights are distributed to a large global audience. First staged in Switzerland in 1992, the event moved to the unique location of Broadgate Arena in the heart of London's Square Mile in 1999.
