The deal is unprecedented in Australia as, in addition to the comprehensive television coverage, it will see matches on six t courts (Rod Laver Arena, Vodafone Arena, Margaret Court Arena, Show Courts 2 & 3 and Court 6) streamed live over the internet via the Eurosport websites.
In addition, Eurosport will be the distribution agent for the media rights across Europe.
Eurosport is a significant partner for the sport of tennis, airing more than 1,100 hours of tennis from tournaments throughout the world in 2007.
Steve Wood, CEO of Tennis Australia, said, “This is a fantastic deal for Tennis Australia and for tennis fans in Europe. We are excited that we will now be able to offer access to matches via the internet in addition to Eurosports’ extensive TV audience.”
"This new multimedia agreement with Tennis Australia is a great milestone for us and shows the depth of our commitment to tennis", said Laurent-Eric Le Lay, Eurosport's Chairman and CEO. "In the heart of the European winter, the Australian Open is a magic event which we will be proud to bring to a constantly
broader audience with an unmatched live coverage on both TV and internet."
