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Sport Media and Agencies

Welcome to the sports media area of the sport business website. We hope that the following news stories on sports media and sports media agencies are of interest and use to you. Remember to check back regularly for up-to-the-minute updates on the latest news stories in the area of sports media and administration. If you can’t find the information you’re looking for here, simply click on another category on the left or search sportbusiness.com.

IEC in Sports adds to athletics portfolio - 3 Jan 08

IEC in Sports increased its its portfolio of athletics events, acquiring the rights for the IAAF Grand Prix Athens “Tsiklitiria".

ESPN Star Sports launches ICC tender - 18 Dec 07

Pan-Asian pay-broadcaster ESPN-STAR Sports invited interested parties to tender for the TV rights to all International Cricket Council (ICC) events outside of India from 2008 to 2011.

MP & Silva in new baseball deal - 18 Dec 07

The MP & Silva agency was appointed as the exclusive marketing agency for the 2008 Beijing Olympics Final Qualifying Tournament for baseball.

TSA distributes more badminton from Hong Kong - 25 Sep 07

The Hong Kong Badminton Association (HKBA) appointed Total Sports Asia (TSA) as exclusive worldwide media rights distributor for the Yonex-Sunrise Hong Kong Open Badminton Super Series 2007.

Mann makes news as he joins agency Fuse - 23 Aug 07

UK sports agency Fuse has recruited the former head of sports sponsorship at national newspaper the Daily Telegraph.

BRAZIL WORLD CUP QUALIFIERS ON KOREAN TV - 8 Aug 07

Public broadcaster Korean Broadcasting System (KBS) agreed a deal with the Traffic Sports Marketing and Total Sports Asia agencies for the rights to broadcast all nine of Brazil’s home matches of the 2010 South American World Cup Qualifying Tournament.

COMPERIO RESEARCH OPENS FOR BUSINESS IN AUSTRALIA - 7 Aug 07

Comperio Research, the media and market research arm of IMG, extended its global footprint with the opening of a new office in Melbourne, Australia.

ASIAN SPORTS MARKETING SPENDTO SURGE US$18 BILLION NEXT YEAR - 2 Jul 07

Expenditure on sports marketing in Asia is forecast to surge by 20 per cent from US$15 billion this year to US$18 billion in 2008 with the Olympic Games in Beijing next year acting as a major catalyst in this explosive growth.

COMPERIO RESEARCH TO MONITOR COPA AMERICA - 29 Jun 07

Comperio Research, an IMG company, was appointed to monitor and analyse the worldwide television coverage of Copa América 2007 in an exclusive deal with Traffic Sports Marketing, who own all commercial rights to the tournament.

IMG MEDIA WINS RIGHTS FOR 2008 RUGBY LEAGUE WORLD CUP - 27 Jun 07

The Rugby League International Federation appointed IMG Media to act as exclusive sales agents for the international TV rights to the Rugby League World Cup, 2008.

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