SportBusiness International

Analysis and insight for the global sports business

22 Jun 2018

The new International Testing Agency (ITA) has officially commenced operations, with chair Valérie Fourneyron expressing her commitment that the body will give the global sports community “full confidence” that it will deliver comprehensive anti-doping services.

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24 May 2018

The Football Association chairman, Greg Clarke has written a letter to FA Council members about the potential sale of Wembley Stadium and provided a Q&A to answer some of the questions raised about Shahid Khan's offer to buy the venue. The association granted SportBusiness International permission to publish the Q&A here.

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How the league which is home to some of the biggest clubs in world football is looking to eSports to grow its brand at home and abroad. Rubido Fano may not score goals for Barcelona, boss the Real Madrid midfield or make goal-saving tackles for Valencia, but right now he – and others like him – are an important part of LaLiga’s brand development and fan engagement plans.

He’s been called ‘The Horse Whisperer’. So skilled is Shawn Flarida astride a horse, that he has dominated the equestrian discipline of reining for the last two decades, winning gold medals at both individual and team events in most of the important competitions all the way up to the World Equestrian Games.

Sport in focus: US soccer

With the entry of Los Angeles FC and Nashville imminent, two new cities to be announced in spring, and two more by the end of 2018, Major League Soccer is in growth mode. Bob Williams investigates what makes a host city work for the league, and how LA FC and Nashville will seek to harness the culture of their respective homes.

Events – the USA's World Cup qualification debacle, the football federation's presidential election and two lower-league clubs bringing a case against Fifa to CAS – have conspired to put promotion and relegation back on the MLS agenda. Frank Dunne reports.