Media

Financial services brand Discover Card has expanded its marketing tie-up with broadcaster ESPN for coverage of US college football.

Digital electronics firm Mitsubishi is to provide host broadcaster CBS with high definition television (HDTV) coverage for the upcoming US Open tennis tournament for the third year running.

US broadcaster Fox Sports World Espanol will broadcast coverage of the Mexican Baseball League for the remainder of 2001 and the whole of the 2002 season.

Columbia’s major soccer division – Division Mayor del Futbol Colombiano – has slapped a fee on media use of goal images scored during matches in local tournament Torneo Copa Mustang for which it owns the broadcasting rights.

Ladbrokes, the UK’s largest bookmaker, has objected to moves from Football Data Company, the commercial and licensing division of England’s Premier League and Football Leagues, to introduce a fee of 2.5-4.75 percent of annual soccer-related turnover to all bookmakers.

Major League Baseball (MLB) team the Cleveland Indians has denied reports that coverage of its matches would only be available on pay-TV platforms next season.

Australian sports fans soon may have to pay to see Australia play cricket in countries other than Britain and a host of other events deemed too unpopular to deserve free-to-air television coverage.

Attheraces, the new name for the Go Racing consortium backed by Arena Leisure, BSkyB and Carlton Communications, has appointed three additional members of the senior management team to supplement last month’s recruitment of marketing director Gavin Bisdee.

Sportsworld Media, the London-based sports marketing group, is rumoured to be on the brink of being appointed as the media and marketing agent for the Australian National Basketball League (NBL).

The enthusiasm for terrestrial digital television was dampened today after Spanish pay-television network Quiero admitted it is facing huge financial problems.

New Zealand-based venture capital firm IT Capital (ITC) has updated investors on the fortunes of its investment portfolio, which includes the sports broadcast enhancement company, Virtual Spectator.

If News Corp Ltd. succeeds in its bid to take acquire Hughes Electronics Corp., the Australian news giant could gain control of a merged Latin America satellite television entity, a source at Mexico's Grupo Televisa has said.

Scottish Rugby Union chief executive Bill Watson believes that media coverage of the new Celtic League can boost the Scottish game.

UK online gambling company Sportingbet.com has signed a five-year deal with its less established counterpart Royaltons for an undisclosed sum

German media giant Kirch was criticised by UK terrestrial television networks the BBC and ITV after it complained to the Office of Fair Trading (OFT) that the networks were behaving anti-competitively over gaining the television rights to next year's World Cup football.

UK online gambling company Sportingbet.com has signed a five-year deal with its less established counterpart Royaltons for an undisclosed sum

UK terrestrial broadcaster Channel 5 has snapped up the television rights to the second leg of the Intertoto Cup Final involving English Premiership side Newcastle United.