Media

UK sports marketing agency, Fast Track, has won the rights to sell national commercial partnerships for two major athletics meetings next year.

Mercedes-Benz and the ATP have renewed their marketing partnership.

The collapse of the English Football League's deal with ITV Digital may prompt it to set up its own pay-TV platform, according to media reports.

The Scotland and Ireland Euro 2008 bid team have appointed Craigie Taylor International and their Scotland based associates RiversGani Communications to manage their International media relations campaign.

Many of the key challenges facing sports sponsors and broadcasters will be brought into sharp focus during a seminar session during this week’s SportelAmerica sports television market in Miami.

The International Association of Athletic Federations continues its evaluation of the bidding cities to host the 2005 World Championships, SPORTELAmerica opens for business in Miami, the new AFL season begins with a new broadcast package and the Major League Baseball season gets under way at the end of the week.

The Extreme Group is believed to have put in a bid for the action sports assets of the financially troubled Sportsworld Media Group, sportbusiness.com has learned.

Rights holder and Pay-TV satellite platform DirecTV Latin America has secured its fourth TV rights sub-licensing deal in Mexico for this summer's World Cup tournament, much to the relief of the country's free-to-air market-leading broadcaster.

The resilience of English soccer clubs could be put to the ultimate test by ITV Digital's threat to reduce its fees for lower league broadcast rights.

Major League Baseball's Chicago White Sox has signed an exclusive multi-year ticketing deal with Tickets.com.

Pan-regional Asian broadcaster ESPN Star Sports (ESS) has secured a major new TV rights deal for a global property, further boosting its substantial content portfolio.

English free-to-air networks the BBC and ITV are planning to show some of this summer's World Cup matches on their digital-only channels.

New Zealand rugby officials say they had approached the International Rugby Board (IRB) with a plan to resolve the hosting of next year's Rugby World Cup.

FIFA has denied media reports it is on the 'verge of insolvency' and pointed to the CHF1bn ($0.6bn/EUR0.68bn) it claims to have in cash in Swiss bank accounts.

Football League representatives will meet the 72 member clubs tomorrow to discuss the revised offer made by ITV Digital for the lower league's broadcast rights.

Would Sportal have spent such a large proportion of its available capital on the Euro 2000 soccer tournament if it was less passionate about the industry it was working in?