Events

The US National Football League will this month in New Orleans open its first-ever store exclusively targeted at female football fans, the NFL Shop for Women.

Patrick Nally, widely recognised as the founding father of sports marketing, will make a rare public address to the delegation at the Sports Marketing 360 in London on the future of sports marketing.

John Brody has left his post as Major League Baseball (MLB) senior vice president of corporate sales and marketing to lead global sports and entertainment agency Wasserman Media Group sales division and develop new business.

The International Olympic Committee’s broadcasting agency wants to black out the London velodrome’s 360-degree glass wall during the 2012 Olympic Games so that it can be lit by artificial light.

Football business event Leaders in Football has announced the joint sponsorship of the annual UK football Rich List in conjunction with football magazine FourFourTwo.

Suresh Kalmadi, the chairman of the organising committee for the Commonwealth Games Delhi 2010, has attempted to draw a line between his organisation and corruption scandals that have been reported by the Indian media.

Abu Dhabi is set to enter a team and build a new boat for the 2011-12 edition of the Volvo around the world race in a $25-million partnership with Britain’s double Olympic silver medallist Ian Walker as skipper and his business partner Jamie Boag.

Australia yesterday offered the sole bid to host the 2015 Asian Cup, delivering its Bid Book to tournament organiser the Asian Football Confederation at a ceremony in Kuala Lumpur.

Danny Jordaan, chief executive of the World Cup 2010 organising committee, will return to business event Leaders in Football for 2010, it was announced yesterday.

The iconic Monte Carlo street race will remain on the Formula One calendar for the next decade after securing a new deal with Bernie Ecclestone, despite recent suggestions from the sport’s commercial supremo that it could be dropped from the calendar.

Spain’s La Liga is looking to make inroads into Asian markets by staging a new pre-season competition.

New Zealand will set up a NZ$9.5 million (£4.5 million) lottery fund to support arts and entertainment for next year's rugby World Cup, organisers said yesterday.

Prozone, a company which creates systems for analysis of athlete performance, has signed as a partner of the Leaders in Performance conference.

The African continent has been encouraged by the recent FIFA World Cup in South Africa to consider a bid for the IAAF World Championships in 2017, the president of the African Athletics Confederation revealed.

From August 27 to September 4 2010, Beijing will host the first SportAccord Combat Games ever.

Enjoy the latest video highlights as the leading sports marketing event returns for third year.

Football business event Soccerex has announced World Sports Group CEO Seamus O’Brien will speak at the Soccerex Asian Forum on July 28-29 at the Raffles City Convention Centre, Singapore.

The organising committee for this year’s Delhi Commonwealth Games is set to receive uncompleted venues on August 1, the deadline for the stadia to be handed over so that crucial overlay work can start.