Portugal

ESPN Classic Sport is set to launch in Belgium on Monday, following a carriage deal secured with leading Belgian cable operator Telenet.

Sports leaders need to take a more pragmatic approach to new media’s role in sponsorship if they are to exploit its true value, according to the chairman of London and Leeds-based sports marketing company, Navigator.

Australian Alan Jones has become the second ex-Formula One world champion to link up with the new A1 Grand Prix series.

Australian Alan Jones has become the second ex-Formula One world champion to link up with the new A1 Grand Prix series.

Next year's World Cup of Golf will be staged at the Victoria Clube de Golfe Course at Vilamoura in Portugal, the European Tour has announced.

The European Sponsorship Association says its annual congress next month in Portugal will boast its largest ever number of participants.

Premier League soccer club Southampton has tied up a new deal with telecommunications giant T-mobile.

The summer months have long been considered the Silly Season. It’s a time of the year when the attentions of otherwise serious people turn towards beaches and barbequeues, allowing everyday concerns to play second fiddle for a while. It’s the time of year when great sporting events dominate the casual conversational agenda and newspapers, glad of something to report, promote soccer players, tennis stars and IT Girls in very little except Ascot hats, to the front pages.

The ball England captain David Beckham ballooned into the crowd during the Euro 2004 penalty shoot-out against hosts Portugal, has been sold at auction for just over EUR28,000.

UK video mobile network 3 this week launches its service devoted to the Open golf which gets underway tomorrow in Scotland.

The assistant tournament director of this summer’s Euro 2004 tournament in Portugal has died.

The total audience for the Euro 2004 soccer tournament is set to far outweigh that of the Super Bowl, a major new study is to reveal.

The official website of Euro 2004 had more than 40m visits according to official figures – and saw traffic increase by 285 percent compared to visits to the Euro 2000 site.

The IOC’s chief inspector of preparations for the Athens Olympic Games will once again visit the Greek city this week with the Games’ opening ceremony less than 40 days away.

The Stanford Financial Group has signed up as official sponsor of the rankings on tennis’ Delta Tour of Champions.

UEFA’s Executive Committee meets in Portugal today with a number of key commercial issues on the agenda.