Hong Kong

United Airlines has agreed to sponsor the official website of the 2002 World Cup in Japan and Korea, FIFAworldcup.com.

Australian Rugby Union (ARU) managing director John O'Neill has flown back to Britain for another meeting with World Cup officials to further discuss the ongoing issue of joint hosting the event with New Zealand.

UK-based player management agency First Artist Corporation and World Sport Group, the sports marketing company focused on the Asian market, have signed a joint venture agreement.

East Asian football associations are poised to form a regional governing body in the next week in a bid to increase their influence within the Asian Football Confederation (AFC), Asian sources have said.

Hong Kong's racing industry was dealt a bitter blow after 19 people, including two jockeys, were arrested in connection with alleged race-fixing.

China Travel International Investment Hong Kong Ltd has said its subsidiary and a state-run sports unit in mainland China has obtained exclusive rights to sell tickets for China's first soccer World Cup finals appearance.

Yes Television and European internet TV firm Kamera have signed a long-term distribution agreement for a batch of premium sports programming.

IEC in Sports has been signed up to help sell the rights to Hong Kong soccer tournament the Carlsberg Cup.

National broadcasters in Hong Kong are pinning their faith on this summer's soccer World Cup tournament to boost the country's failing TV advertising market.

TWI - the TV production arm of sports marketing giant IMG - is holding urgent talks with staff working on NOW.com after the Asian online service dramatically altered its existing deal.

Organisers of the Malaysian Formula One Grand Prix are to aggressively promote the event to surrounding countries in a bid to boost the track-side attendance figures.

China's state-run broadcaster China Central Television (CCTV) is the only bidder for the World Cup rights for the country following the withdrawal of a Hong Kong-based broadcasting distributor, according to reports.

Sports marketing company IEC in Sports has acquired the international television contract to the ATP event in Tashkent.

Amateur golf players at the Mission Hills club in China are offering up to $80,000 (B

The Hong Kong Jockey Club is offering its biggest payout ever, HK$200m ($25.6m/B

Democratic countries should consider boycotting the 2008 Olympic Games if China fails to show improvements on human rights, the president of the European Parliament has stated.