Asia

Internet agency Kim Sports International has signed a deal with Major League Baseball Advanced Media to become the exclusive licence holder for MLB-related internet rights in Korea.

The organising committee for the Beijing 2008 Olympics has reportedly upped the working budget for the Games citing security and health issues.

The organising committee for the Beijing 2008 Olympics is to reveal the agenda of its marketing programme at the beginning of September.

The British American Racing (BAR) Formula One team has signed a major sponsorship deal with Chinese internet portal SINA - furthering the roots between motorsport and the Asian region.

UEFA and its partnering agency TEAM Marketing have concluded a number of TV rights negotiations for the next Champions League contract after announcing a raft of new deals.

Internet firm Yahoo! has extended its relationship with soccer governing body FIFA to incorporate the Women's World Cup.

The organising committee for the Beijing 2008 Olympics has launched a new website, www.beijing-olympic.org.cn, providing information on the preparations for the Games.

Just weeks after IOC officials said they were seeking a Chinese TOP sponsor, reports claim a Beijing-based IT firm is on the verge of securing a multi-million dollar deal.

Former IMG and Fast Track executive, Matthew Argenti, has joined UK-based sports marketing firm Navigator as its new commercial director.

The official website of this year's FIFA Women's World Cup will be launched later this month.

South Korea's Un Yong Kim has been voted in as vice president of the International Olympic Committee.

The Board of Control for Cricket in India has decided not to push forward its World Cup compensation claims at this moment, preferring to leave the matter in the hands of the International Cricket Council.

Gerhard Heiberg, the chairman of the International Olympic Committee marketing commission, has stated that the governing body is looking for a top line sponsor from China to join the TOP programme.

World Rally governing body, the FIA has stepped up its bid to revamp the World Rally Championship by announcing that Japan could stage an event for the first time next year.

Moves to reform the US Olympic Committee will be discussed next week when International Olympic Committee president Jacques Rogge meets with the Donald Fehr, co-chair of the congressionally appointed panel that studied the proposals.

US Champ Car motor racing team Walker Racing has signed a new business and development deal with Air China.