Media
Sponsorship
Latest video
Webinar | AI-driven highlights: How to deliver sports action that engages a modern-day sports fan
While a 'typical' fan doesn't exist, most of the audiences today have a growing digital appetite, crave personal experience, counter conventional beliefs, and want to be engaged on their terms
Webinar | How women’s sport can embrace the chance to be radical
One of the major misconceptions about women’s sport is that it is essentially men’s sport played by women. Wh
Gamification in Sport
Genius Sports’ head of sales for fan engagement, Judd Goldstein, outlines how a growing number of sports rights-holders and federations are optimising engagement and enjoying quantifiable benefits through t…
Webinar | Localising sports content to reach new audiences: the opportunities and the challenges
Localising sports media content to reach diverse markets is an important challenge for an increasing number of sports rights-holders and broadcasters.
North America
Europe
Asia
From our Partners
The stadium of the future: Creating smarter experiences for fans
Andrew Quinton, Solutions Technology Principal at BT, says it’s time for stadiums to use technology to revolutionise user experiences
Looking ahead to Sportel Rendez-vous Bali with chief executive Laurent Puons
SportBusiness speaks with Sportel chief executive Laurent Puons ahead of next week's Sportel conference in Bali, Indonesia.
Why 2023 is the year of hyper-personalisation in fan engagement
The use of personalisation in sport is set to shift up a gear in 2023, and as Sportradar Strategy Director Mike Falconer explains, technology is enabling the industry to facilitate this transformation.
White Paper | How AI-driven highlights can engage modern-day sports fans
Sport faces a significant challenge to attract and retain viewers, especially in an increasingly fragmented media landscape in which there is no such thing as a ‘typical’ fan.