Home

Press Release: Back-to-Back Conference Sessions at SPORTEL Monaco – Crossover trends, disruptive sports media, groundbreaking tech

An engaging new series of SPORTEL Masterclasses at SPORTEL Monaco’s 2021 October event, will dive into parallel ecosystems emerging at SPORTEL such as esports and sportstech, to provide thought-provoking discussions led by influential sports business executives shaping the industry of the future. Attendees will gain vital insights to evaluate and help make informed decisions when evolving their business strategies which can unlock new partnerships and potential new revenue streams to drive business forward.

The upgraded conference format, will be complemented by innovative presentations and expert panels, held in the new open space ‘Speakers Corner’ at the heart of the exhibition floor. The easy access venue will welcome all participants to drop in for sessions in between their busy meeting agendas.

Esports in the spotlight

The programme kicks off on day one with a number of sessions dedicated to esports, a sector which has been growing rapidly at SPORTEL over the last few years. Hear how a national LoL league (LFL) has become in two years, the most followed European esport league, through the insights of the stakeholders including publisher Riot Games’s Guillaume Rambourg, plus production and LFL league management partner, Webedia’s Bertrand Amar, following the grand final in Monaco as part of the SPORTEL Awards. Next up, in collaboration with the leading esports business focused platform, Esports Insider, two sessions will highlight how esports and traditional sports crossovers if done well, are opening up new opportunities for partnerships, audiences and data usage, as the lines blur between tradition and innovation. Panelists include a mix of the SPORTEL community such as Infront’s André Fläckel, David Lampitt at Sportradar, Carlo Brocca at Nielsen Sports and Blast’s Alexander Lewin alongside newer SPORTEL players, including Esports Charts, Swipe Right PR and GRID Esports.

Moving on, an end of morning debate will look at how female leaders and audiences are shifting the perception of sports media. Both female and male perspectives and how their organizations are addressing this timely topic will be represented, with Eleven’s Anouk Mertens and Eurovision Sports, Glen Killane and Marisa Reich from She Sports Switzerland leading the discussion.

Next up on the agenda, Telstra’s Anna Lockwood will be in conversation with Stephen Nuttall to bring the audience unique insight and illustrate how the 36th America’s Cup, was the most watched America’s Cup in history!

Rounding off day one, will address how digital media and OTT continue to revolutionize  and dominate the broadcast industry, and why the pandemic accelerated innovation. Join digital leader Deltatre’s Romain Rossi and Sportall’s Thierry Boudard with innovators, Cleeng and Toch.ai, who will discuss how technology and creativity are enabling new experiences which attract new audiences and how this also plays a part in media rights strategies.

Piracy, an age-old problem

Day two will open with two presentations around combating piracy. First up are the Law Offices of Thomas P Riley PC who offer a ‘partnering’ approach to an incurable problem from a legal view point and then from Synamedia,  who will showcase how their technology can help to tackle piracy to get a clear ROI.

Following sessions include MassiveMusic, to highlight how global sports brands are strategically driving brand salience and increasing profits through sound and music. Then, Sportall alongside partner Fight Nation, will illustrate how to start a premium live sport multi-screen media in just a few weeks with their live streaming platform 100% dedicated to fighting sports.

Better, Faster, Stronger

The CLV Group will showcase how sports organisations however big or small, can think like Nike and act like Amazon, to win fan lifetime value through a fan-centric approach.

Plus, join the conversation with Dreamwall on how AR and AI help grow unexpected revenues for sports events  through virtual advertising and enhancing power of editorial content.

To close the programme and always a highlight of SPORTEL, the legendary LaLiga President, Javier Tebas, will share with the audience the latest visionary and tech innovations from the Spanish football league driving the industry to new heights.

A diverse and insightful programme sure to be popular with attendees as part of the 100% live and in person format of SPORTEL Monaco. Sessions will be available to all registered participants to join live and available post event on audio.

 

Most recent

New Zealand Rugby chief commercial officer Richard Thomas tells SportBusiness how the All Blacks' recent trip to the States is designed to help grow the game locally as well as the organization's financial pulling power.

Over the last five years, sport’s major governing bodies have integrated human rights into their decision-making processes. But for human rights campaigners, there is a lack of transparency around these processes which makes it impossible to assess how they are being applied, or indeed if they are being adhered to at all. Frank Dunne reports.

Imran Yusuf travels to Barcelona to visit the production studios of LaLigaTV, the Spanish top-flight’s 24/7 television channel, to examine how the league is focusing on innovation to compete in a squeezed media rights market.

In this week’s episode, podcast co-hosts Eric Fisher and Chris Russo interview George Kliavkoff, commissioner of the Pac-12 Conference. Eric and Chris also discuss National Basketball Association’s league-level cryptocurrency sponsorship deal with Coinbase, a $100m (€86m) funding round for startup digital collectibles company Candy Digital, and ongoing turbulence in the United States’ regional sports network business. They also explore the acquisition by OneFootball and Eleven of a pool of international rights for nine European football leagues, as well as increasing scrutiny from the US House of Representatives on the National Football League and Washington Football Team.