Fan engagement
TikTok signs one-year CAF sponsorship, Umbro inks technical deal
Digital entertainment platform TikTok has struck a one-year deal with the Confederation of African Football (CAF) as a sponsor of the upcoming Africa Cup of Nations, as well as the CAF Champions League…
Infront: Record fan engagement for sponsors at Women’s EHF Euro 2020
Infront, the exclusive media and marketing partner of the European Handball Federation (EHF), has reported record levels of fan engagement for the Women’s EHF Euro 2020, hosted by Denmark in December.