The Spanish Football League (LFP) has shed further light on its ambitious plans for a World Challenge friendly competition by announcing that eight countries are already confirmed for the initiative.
Japanese automotive giant Toyota has agreed a two-year extension with the AFL to remain as the premier partner of the Australian rules football league until 2016.
Malaysian state broadcaster RTM has acquired exclusive rights for the 2014 Fifa World Cup national team football tournament.
The Fox Sports division of US media company 21st Century Fox has agreed a multi-year rights partnership with Street League Skateboarding.
Australian entertainment group Crown Resorts has agreed a one-year extension to its shirt sponsorship deal with NRL rugby league team Melbourne Storm.
Spanish Liga football club Barcelona has agreed an official partnership with online trading platform IronFX Global.
Once the English Premier League’s best-paid executive, former Manchester United and Chelsea CEO Peter Kenyon is now looking to mine value from rugby union. He talks to Kevin Roberts about the opportunities in both footballing codes.
Kevin Roberts on whether negative press around the 2014 FIFA World Cup will make sponsors look elsewhere.
Elisha Chauhan asked FC Barcelona board member Jordi Moix to explain the rationale behind the Spanish football giant’s €600-million renovation project for its Nou Camp home.