SUMMARY
The SportBusiness Betting Rights Report 2024 is a comprehensive deep-dive into the relationships and commercial dynamics between sports rights-holders, betting rights aggregators and sportsbooks, covering every major deal and analysing the direction of travel for rights-holders and aggregators in the sports betting industry.
CONTENTS
- The Market – An overview of the global sports betting market and the underlying reasons for its growth.
- The Aggregators – Profiles of the five biggest sports betting rights aggregators, their company structure, products, services, betting rights portfolio and non-sports betting activities.
- The Process – Detailed explanations and analysis of the relationships and commercial dynamics between betting rights aggregators, sports rights-holders and sportsbooks.
- Case Studies – In-depth analysis of Sportradar’s deal with the ATP; Genius Sports’ deal with the NFL; IMG Arena’s deal with European Leagues; and the different deals struck by the five major European football leagues.
- The Deals – Key information on over 15 major deals between sports rights-holders and aggregators, including their value, duration and inventory.
- The Crowded US Market – Analysis of the US sports betting market, regulation and the crowded sportsbook market, which is increasingly being dominated by legacy gambling brands.
- Outlook – A prognosis of the sports betting market’s development, as the true scale of the opportunity becomes clearer.
KEY AREAS
- Understand the aggregator landscape – what has the impact of new entrants been on legacy betting data providers?
- Uncover which factors are feeding into creating a global sports betting industry worth more than $100bn in 2024.
- Discover how rights holders are monetising betting data and video rights globally.
- Learn about ‘data piracy’ and what the resulting legal cases are which have the potential to alter market regulation.
- Find information on major deals between sports rights-holders and aggregators, including their value, duration and inventory.
WHY YOU NEED THIS REPORT
- See how the value of rights has increased and changed across deals in multiple markets, why this is, and by how much.
- Track deals across key betting data and streaming rights sports, such as soccer, American sports, tennis, cricket, and golf.
- Learn about the products and services being offered by the key aggregators – Sportradar, Genius Sports, Stats Perform, IMG Arena, and Infront.
- Analyse the US sports betting market, with insight into regulation and the crowded sportsbook market, which is increasingly being dominated by legacy gambling brands.
- Understand the key developments in the ongoing court case brought by IMG Arena against Stats Perform.
