Marron Media, the Australia-based sports media agency co-founded by former International Cricket Council media rights manager Lara Richards, has struck a five-year deal to distribute live rights to Nicaraguan…
Super Bowl LV at Tampa's Raymond James Stadium on February 7 will officially have a capacity of 22,000 fans including 14,500 ticket buyers and 7,500 vaccinated health care workers who will be guests of…
Luigi De Siervo and Paolo Dal Pino are set to be re-elected as chief executive and president of Lega Serie A, respectively, although the latter is set to decide next week whether he will continue for another…
Organisers of the 2023 UCI Cycling World Championships, which will be held in Glasgow and across Scotland, have appointed Inside Edge, the UK-based sponsorship agency and consultancy, to sell sponsorship…
From the way sports organisations have responded to the initial outbreak of the coronavirus, to predicting the scenarios of recovery, SportBusiness spoke to leaders and executives in the Asia-Pacific region…
Four years from its launch, OTT broadcaster DAZN is blazing a trail for sports streaming services around the world. Chief executive Simon Denyer reflects on the first years of operation and the potential challenges from tech companies moving into sport and major rights-holders going it alone.
As more and more streaming services come to market, industry research suggests sharp resistance to consumers carrying more than three each, heightening the race for customer acquisition. US Editor Eric Fisher reports.
NFL Game Pass is the fastest-growing single-sport OTT service in the world, targeting both casual and avid fans. Frank Dunne speaks with representatives from some of the service's major stakeholders on how Game Pass fits into the league’s global media-rights strategy.
Fifa’s proposals to cap agent commissions has set it on a collision course with some of the most powerful agents in world football. In this explainer, Ben Cronin outlines the reasoning behind the reforms and the legal arguments for and against them.
With top sponsors jumping ship, Football Federation Australia’s new CEO James Johnson faces a tough start to his new role. But there is confidence he has the know-how to turn things around. John Duerden reports.
Twitch has been the video game streaming sector’s market leader since its inception in 2015, but YouTube is now coming for that crown. Callum McCarthy speaks to Ryan Wyatt about the platform’s aggressive move into live esports.
The world of Counter Strike: Global Offensive esports is about to leap into a new era with its first team-owned franchise league, but these developments aren't being welcomed by the game's developer, Valve. Callum McCarthy dives into the idiosyncratic world of Counter Strike economics.
Regulation has limited the extent to which China’s sporting stars can capitalise on their sporting prowess via commercial deals. But recent rule changes by the General Administration of Sports offers new possibilities. Chen Yaolin investigates.
Signing Japanese international Takumi Minamino will be a boon for Liverpool's commercial activity in Asia, but the club's strategy to become number one in the region goes beyond a single signing. John Duerden reports.
Lausanne is home to dozens of sports organisations but, until recently, its event-hosting capabilities and ambitions have been relatively modest. How will the 2020 Winter Youth Olympic Games change the landscape? Bradley Rial reports.
Denver is keen to bounce back after its “unconventional” hosting model proposed for the 2030 winter Olympics failed to progress to candidate city stage. However, what does Colorado’s mile-high city have to offer in sporting terms? Bradley Rial investigates.
Highlights of the Fan Engagement panel at the Sports Decision Makers Summit in London. Highlights of the Fan Engagement panel at the Sports Decision Makers Summit in London. The panel looks beyond cookie-cutter approaches to fan engagement and discusses the importance of creativity and technology in creating deeper and more profitable engagement with fans.
Media technology solutions company MediaKind has carried out a comprehensive survey of 40 rights-holders to understand their direct-to-consumer services. In this sponsored video interview, the company's head of product for D2C Video Solutions Dheeraj Ravula and Lisa Aussieker, VP and head of marketing and communications, discuss some of the key finding of the research.
Suleyman Mikayilov has put in place a comprehensive plan to bring AIBA back from the brink of financial oblivion and safeguard the international federation’s long-term future if he secures the presidency this Saturday.
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.