In-depth analysis of the commercial strategies of the world’s leading companies in sport
SportBusiness Professional helps you to...
- Identify new revenue streams
- Benchmark your business strategy against leading sports rights-holders
- Develop new marketing strategies
- Identify new sponsorship activation strategies
- Learn about new trends in media and marketing
- Analyse competitor activity
What our clients say
SportBusiness Professional is invaluable not only for keeping up to date with the latest news, but as a technology provider to the sector, reaching and engaging the right audience.
SportBusiness Media is indispensable for those working in the sports industry and managing media rights.
The entire offering is one of the industry’s leading research databases. It is of great use when drawing up targeting / sponsorship strategies for prospective and existing clients.