Winter Sports

Pay-television broadcaster Sky Italia has agreed a rights deal with the Ski Classics series of long-distance skiing events. The agreement begins with this weekend’s Marcialonga event in Italy.

The Italian ski resort of Sestriere has announced that it will bid to host the 2029 FIS Alpine World Ski Championships

International Ice Hockey Federation president Rene Fasel is keen to add 3x3 ice hockey to the Gangwon 2024 Winter Youth Olympic Games programme, following a successful experimental competition at Lausanne…

LaLiga, the organising body of the top two divisions of Spanish club football, has sought to embrace the winter sports market by agreeing a partnership with ski resort organisation, Grupo Aramón.

Chinese sportswear company Anta Sports Products announced yesterday that it has signed China's first naturalised skier, Eileen Gu, as a brand ambassador

Swedish state-owned gambling company Svenska Spel has stepped up its backing of cross-country skiing by agreeing to become an official partner of new venture, Ski Tour 2020

The Gemdale Sports agency has branched out into a new sport after being named as the exclusive commercial partner of the 2021 Freestyle Ski & Snowboard World Championships in Zhangjiakou, China

China’s winter sport industry is booming ahead of the Beijing 2022 Winter Olympics. But the pace of development has created challenges for the Chinese state, from environmental and real estate policy to a lack of technical nous.

The main structures of the 12,000-seat National Speed Skating Oval and an extension of the National Indoor Stadium, both key venues for the 2022 Beijing Winter Olympic and Paralympic Games, have been completed

Discovery-owned international sports broadcaster Eurosport has teamed up with the International Ski Federation (FIS) and the Infront agency to provide ultra high-definition coverage of forthcoming alpine…

The Infront agency has agreed a five-year extension to its contract with the Ski Association of Japan for the international media rights to all International Ski Federation (FIS) World Cup events held…

The 2022 Beijing Winter Olympics organising committee has signed the People's Insurance Company of China as the Games' tenth official partner

The International Olympic Committee is to begin talks with the Korean Sport and Olympic Committee to develop a plan to host the 2024 Winter Youth Olympics in South Korea, with some events potentially hosted…

German sports broadcaster Sport1 will show highlights of a series of winter sports competitions on its digital platforms after reaching a new sublicensing agreement

The organisers of the Beijing 2022 Winter Olympics have adopted a less-is-more approach to their domestic sponsorship programme. Zhang Dan reports on their progress in becoming the first city to host both the summer and winter Games.

German sportswear manufacturer Ziener has been unveiled as the official clothing partner of the International Ski Federation’s (FIS) Nordic World Ski Championships in 2021.

Finnish public-service broadcaster YLE has renewed a rights agreement for the Ski Classics series of long-distance skiing events

Eurovision Sport, the sports arm of the European Broadcasting Union, and Scout Gaming, the fantasy sports technology company, have designed a fantasy game on behalf of the Austrian Ski Federation (ÖSV).