US College Sports
Features
College sports carve out a commercial niche on OTT platforms
The Colonial Athletic Conference’s $4.5m streaming deal with FloSports is helping the conference to build audiences and close the gap on the Power 5. Eric Fisher reports.
New LA Bowl marks further boost to SoFi Stadium schedule
College football matchup adds to lineup of major events at forthcoming facility
Mountain West signs 12-year multimedia rights deal with JMI Sports
The Mountain West Conference has signed a 12-year deal with collegiate marketing firm JMI Sports, which will take over its multimedia rights.
Boise State sues Mountain West over conference’s new TV contract
Boise State University has filed a legal complaint against the Mountain West Conference, alleging bad faith and breach of contract in the conference's new six-year, $270m television contract with CBS a…
Pac-12 extends with major sponsor 76
The Pac 12 US college sports conference has signed a multi-year extension to its deal with retail gas brand 76, the presenting sponsor of its American Football Championship Game