Tennis

In 2011, Wimbledon began to rethink its approach to China and in particular how it engaged with Chinese fans. Historically, promotion was pretty much limited to what its Chinese broadcast partners did to promote their coverage.

David Haggerty has been elected as the new president of the International Tennis Federation (ITF), with two of his rivals in the closely fought contest being appointed as vice-presidents of the sport’s global governing body.

The Women’s Tennis Association (WTA) announced this (Tuesday) afternoon that Stacey Allaster will step down as chair and chief executive of the organisation on October 2.

India cricket star Virat Kohli has become a co-owner of International Premier Tennis League (IPTL) franchise UAE Royals.

US sportswear and equipment firm Under Armour has said it is looking to create its own media platform to rival Facebook, Twitter and other social media as it seeks to further its growth in the European market.

Maria Sharapova has unveiled plans to bring top-level tennis back to Los Angeles through a new exhibition tournament that will debut on December 12-13.

British tennis star Andy Murray has entered into a strategic partnership with London-based crowdfunding platform Seedrs.

The Women’s Tennis Association (WTA) has confirmed the addition of a second Russian event to its 2016 calendar.

Tennis star Maria Sharapova has agreed an endorsement deal with credit and payment card company American Express.

German software company SAP has expanded its relationship with the Women’s Tennis Association (WTA) to launch a new analytics tool that gives coaches access to real-time performance data during matches.

Owen Evans spoke to Stacey Allaster, CEO of the WTA, about her $525m blueprint for how fans will watch women’s tennis over the next five years.

Organisers of the BNP Paribas Open are considering expanding the tennis tournament’s Indian Wells Tennis Garden home after building permits revealed plans to construct a third stadium in time for the 2017 event.

Audience ratings and trends for major events in 2014-15 including the Fifa World Cup, Winter Olympics, Tour de France and more, with data from Eurodata TV Worldwide.The Fifa World Cup 2014 generated the largest average audience for a major international sports event (as opposed to domestic leagues and competitions) in four of the five major European markets in 2014-15. 

US Open organisers have continued the prize money race between the tennis grand slams by announcing a 10.5 per cent increase for the 2015 tournament to $42.3m (€38.4m).

Ahead of its second edition, organisers of tennis’ Wuhan Open is tripling the size of its host venue to 15,000 seats – more than all four grand slam showpiece courts. Elisha Chauhan asks if it is too much, too soon.

The International Tennis Federation (ITF) has announced that the 2016 edition of its World Team Cup showpiece wheelchair tennis event will take place in the Japanese capital of Tokyo.