Tennis

Tennis Australia is in negotiations with state officials in Victoria on plans to cover the cost of the delayed Australian Open

The Women’s Tennis Association has unveiled a comprehensive brand refresh, which includes the first logo redesign in 10 years, as well as a new naming system for its tournaments.

Spanish bank Banco Sabadell has agreed to extend its title sponsorship of the Barcelona Open ATP 500 tournament for the 2021 edition

The Australian Open is set go ahead but has been pushed back to start on February 8

Sponsorship and strategy consultancy Leverage Marketing Advisors has added former Wimbledon champion Marion Bartoli to its team of sports marketers

Streaming service YouTube TV has lost yet another sports channel to its portfolio after announcing it is dropping the Sinclair Broadcast Group-owned Tennis Channel at extremely short notice

Italian coffee brand Lavazza has become a major sponsor of the Nitto ATP Finals, which are to be held in Turin between 2021 and 2025

GVC Holdings, the sports betting group that houses bookmakers including Bwin, Coral, Ladbrokes, and Sportingbet, has become the first client to be announced as taking the expanded Women’s Tennis Association d…

The Lawn Tennis Association (LTA) has signed up tennis equipment specialist Dunlop to its sponsorship portfolio

Sports data and technology company Stats Perform has finalised a six-year agreement for the Women’s Tennis Association’s data rights, adding to its existing betting streaming rights to the women’s tour. I

The three-round qualification tournament before the first round of the Australian Open could be axed to guarantee the grand slam will only be delayed one week – The Age S

French apparel brand Lacoste has extended its association with ATP tennis events by signing as the ‘Official Outfitter and Official Footwear’ of the ATP Tour.

The first Grand Slam of 2021 could be delayed by one or two weeks from the scheduled January 18 start, due to Covid-19

Tennis governing body the Association of Tennis Professionals has renewed its association with digital services provider Infosys

Luxury watch brand Rolex will continue as the official timekeeper of the ATP Tour, as well as other major ATP tournament assets, in a deal extension starting in 2021

Fashion brand Ralph Lauren has been named as the ‘Official Outfitter of the Australian Open’ tennis grand slam in a long-term, global sponsorship.

Australia’s Victoria state leader Daniel Andrews has cautioned Tennis Australia chiefs on their plans to host events in Melbourne in the lead-up to the Australian Open.

Castore, the UK-based sportswear brand increasingly moving into the teams kit supply sector, has signed a five-year deal with the Lawn Tennis Association, the national governing body for tennis in Great…

Australian free-to-air broadcaster Nine and its new subscription streaming service Stan Sport have secured three-year deals to broadcast the Wimbledon and French Open Grand Slam tennis tournaments from…

The Association of Tennis Professionals has appointed former AS Roma executive Daniele Sano as its chief business officer

Former Tennis Australia director Harold Mitchell has been fined A$90,000 (€54,721/$63,903), but cleared to continue acting as a company director, in a Federal Court ruling on his role in a contentious b…

US sportswear and equipment firm Under Armour has agreed to sell the MyFitnessPal platform to global investment firm Francisco Partners for $345m (€295m) – Under Armour Yao

IMG has appointed the director of the Rio Open, Luiz Procopio Carvalho, as its new vice-president of tennis events, with the executive agreeing a contract that will allow him to continue to run the Brazilian…

Tennis Europe, the regional governing body for the sport, has elected the Czech Republic’s Ivo Kaderka as its new president.