Tennis

The men’s Association of Tennis Professionals and the Women’s Tennis Association have cancelled events in Asia due to ongoing uncertainty caused by the Covid-19 pandemic, with the status of the latter’s seaso…

The All England Lawn Tennis and Croquet Club (AELTC), organiser of the ongoing Wimbledon Championships, has collaborated with brand and customer experience agency VMLY&R London to launch a new streetwear…

Australia's leading golf event is back on this year after a one-year hiatus due to the pandemic, while New Zealand's top tennis event looks set for a second cancellation in a row

ServusTV, the commercial free-to-air broadcaster in German-speaking countries, has renewed its rights agreement with the organisers of the Generali Open Kitzbühel, an ATP 250 event in Austria.

Insurance company Mapfre has renewed its national team title rights sponsorship with the Royal Spanish Tennis Federation (RFET)

Electronics specialist Panasonic has signed up tennis player Naomi Osaka as a brand ambassador in a two-year agreement

The All England Lawn Tennis & Croquet Club (AELTC), organiser of the Wimbledon Championships, has entered the non-fungible token market in a collaboration with 2013 and 2016 men’s champion Andy Murray a…

Media company Discovery has sublicensed free-to-air rights to the Wimbledon tennis tournament from pay-television broadcaster Sky New Zealand

Tennis South Africa and the SABC, the South African public broadcaster, have reached a three-year rights deal

Tennis Australia has appointed former Qantas and DHL executive Cedric Cornelis as its new chief commercial officer

Kosmos, the company co-founded by FC Barcelona footballer Gerard Piqué, has today (Thursday) launched a player management agency with Dominic Thiem, the current world No.

USTA bringing back spectators for final tennis major of the year

Ticket holders to the 2021 Wimbledon Championships will be required to display proof of having received a Covid-19 vaccination or a negative lateral flow test to enter this year’s tournament as it prepares t…

Tennis e-learning brand TopCourt has signed as a sponsor of the ATP and WTA Tours

Luxury car brand Jaguar has renewed its sponsorship of the All England Lawn Tennis and Croquet Club (AELTC) as the official car of tennis' Wimbledon Championships

The Lawn Tennis Association has signed Europcar Mobility Group UK as the national tennis governing body’s ‘LTA-Accredited Coach Car Rental Partner’. A

Media group Discovery has renewed rights across Europe to the French Open for the five years from 2022 to 2026

Italian wine consortium Asti DOCG has signed a global sponsorship with the ATP, the men’s professional tennis tour, with rights to the ATP Tour and ATP Finals through 2023.