Olympic Sports

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Without live events, international federations are being forced to innovate with their fan engagement strategies. Adam Nelson reports.

US Olympic national governing body has suffered declining revenues and membership numbers since the onset of the health crisis but large financial reserves coupled with a move to put competitions and coaching courses onto digital platforms have stemmed losses.

Canada was the first nation to announce it would not send a delegation to the Tokyo Olympics and Paralympics if they went ahead as scheduled this summer. It was a 'heartbreaking' decision but the right one, says the COC

British Gymnastics chief executive Jane Allen, British Swimming chief executive Jack Buckner and UK Athletics chairman Chris Clark discuss their organisations' plans for the final run-in ahead of Tokyo 2020 and explain how to ensure a strong commercial return from the Olympic Games.

Tennis Australia chief executive Craig Tiley said he believes Tokyo Olympics organisers need tougher Covid-19 measures than those already announced, based on his experience running the Australian Open

The main NBC television network will air the opening ceremony of the Tokyo Olympics live on July 23, representing a first for a morning broadcast window in the United States

Veteran business executive Cipora Herman has been named the chief financial officer of LA28, the organizing committee of the 2028 Olympic Games in Los Angeles

The International Olympic Committee has claimed that 85 per cent of the recommendations outlined in its Agenda 2020 initiative “have been achieved” as the body hailed the progress and change driven by …