Formula One
Features
Formula One’s virtual grands prix are a silver lining during dark times
The race’s popularity among young fans, both new and existing, has shown F1’s senior executives that video games and esports can be central to engaging under-25s.
McLaren’s new commercial chief Mark Waller is bringing lessons from American sport
Mark Waller joined McLaren Racing in May from the NFL, becoming the British motorsport team's managing director of sales and marketing. He's relishing his new role, and sees opportunities to drive the business forward in adding consumer-facing sponsors, creating more digital content, and expanding the team's already impressive esports programme.
Free-to-air Spanish Grand Prix more likely after government intervention
The likelihood of the Spanish Grand Prix being shown on free-to-air television in the country has increased after a ruling handed down by the Spanish government
Alfa Romeo Racing sign up Acer ahead of Austrian GP
Formula 1 team Alfa Romeo Racing has signed up IT company Acer to its sponsorship portfolio.
The brand will supply workstations and monitors to be utilised at the team's headquarters
Williams considers sale of F1 team, ROKiT sponsorship to end
Williams is considering a partial or full sale of its Formula One motor-racing team, with the company also announcing that it has served notice to end its title sponsorship agreement with telco ROKiT
Liberty Media moves to shore up F1 finances
Formula One Group owner Liberty Media has announced that it has reattributed its stake in Live Nation Entertainment from the sport to its SiriusXM tracking stock in a move that will see $1.5bn (€1.3