Football

An invitation to tender for Danish football’s Pokalen knockout cup competition, covering 2024-25 to 2029-30, has been issued.

Paris Saint-Germain has signed its first sponsor from South Korea, today (Thursday) announcing a two-year global agreement with bakery brand Paris Baguette

SportyTV has acquired an exclusive package of Uefa Euro 2024 free-to-air rights across large parts of sub-Saharan Africa, SportBusiness can reveal

Club América, the most successful club in Mexican football, has hired IMG as its commercial partnerships agency in a bid to tap more international sponsors, with a particular focus on the United States.

Brazilian sporting goods company Penalty has signed as an official sponsor of next year’s Brazilian Série A and Série B championships and the Copa do Brasil in a deal brokered by Brax Sports Assets.

Spain's LaLiga has promoted its commercial and marketing director Jorge de la Vega to the position of deputy executive general director

Luigi De Siervo, chief executive of Lega Serie A, has hit out at critics who claimed the recent €4.5bn ($4.8

UniqFEED has secured the first football-specific deployment for its virtual advertising technology having been chosen by the Austrian Football Federation (ÖFB) and its marketing partner, the Sporteo agency, to provide its services at the forthcoming ÖFB Cup game between Grazer AK and SK Sturm Graz.

Vanessa Gold, daughter of late West Ham United co-chairman David Gold, is preparing to sell a stake of around 10 per cent in the Premier League club

Australian public-service broadcaster SBS has renewed its rights to the Fifa Men’s World Cup, securing an exclusive deal for all 104 matches of the 2026 edition.

Saudi Arabia is set to be the only bidder to host the 2034 Fifa World Cup after Football Australia dropped its plans ahead of Fifa’s deadline today (Tuesday) to lodge expressions of intent.

Mediaset, the commercial broadcaster, has defeated its public-service rival Rai in the battle for domestic rights to Italian football's knockout Coppa Italia

Sport TV, the pay-television broadcaster, is to return as a Uefa Champions League rights-holder in Portugal for the first time in six years next season, it has been announced

Lega Serie A is set to begin private negotiations with public-service broadcaster Rai and commercial broadcaster Mediaset over rights to the Coppa Italia and Supercoppa Italiana for the three-year period covering the 2024-25 to 2026-27 seasons.

Spanish LaLiga club Real Madrid has called an extraordinary meeting of its members for next month to approve new loans to complete the redevelopment its Santiago Bernabeu stadium

English club Queens Park Rangers has signed a stadium naming-rights agreement as it bids to allay its financial difficulties