Football

The German Bundesliga attracted strong audiences in key global markets upon its return on Saturday, May 16, despite matches being played behind closed doors

French Ligue 1 clubs have agreed to an equal division of the increase in annual media-rights revenue they will receive during the 2020-24 cycle. The top-tier clubs will earn nearly €1.2bn ($1.3

Sports sponsorship valuation agency Turnstile has partnered with PTI Smarter Venues to build up its data-led model for pricing sponsorship and media assets

Spanish LaLiga football club Barcelona has continued its original content drive through its new Barça Studios division by announcing the launch of its first animated series.

Swedish telecoms operator Telia has followed up its acquisition of Uefa Champions League rights with a five-season extension to its LaLiga broadcast rights agreement

The German Football League (DFL) has agreed a one-match media-rights deal with subscription streaming service DAZN for this evening’s Bundesliga match between Werder Bremen and Bayer Leverkusen.

US daily fantasy sports operator and gaming company DraftKings has acquired live betting streaming rights to the Bundesliga, which made a high-profile return to action amid the global Covid-19 pandemic…

Top-flight Spanish football club Sevilla is in advanced negotiations over a shirt sponsorship deal with online betting operator Betway, it has been claimed

Watford’s new kit deal with Kelme – a first for the sportswear company in the Premier League – will land the club a larger fee, more freedom over design and a greater presence in China. K

British high street bookmaker William Hill has said that its revenues have fallen by more than half due to the Covid-19 pandemic

Brazilian betting operator Betsul has acquired betting streaming rights to the German Bundesliga ahead of the league’s return to action this weekend.

German pay-television broadcaster Sky Deutschland will offer viewers the option of playing recorded crowd noise during its Bundesliga coverage as the domestic football season returns tomorrow (Saturday)

The Saran Media agency has held on to LaLiga broadcast rights in the Czech Republic and Slovakia from 2021-22 to 2025-26 in the latest five-year agreement signed by the Spanish top flight

The shutdown of professional sport in Japan will have cost the economy ¥274.7bn ($2.6bn/€2.4b

French football’s second-tier, Ligue 2, is reportedly seeking 12.4 per cent of the Ligue de Football Professionnel’s net media-rights revenues during the upcoming 2020-24 cycle.

French Ligue 1 football club Olympique Lyonnais has downgraded its objective of achieving between €43m ($46.5m) and €46m in sponsorship income next season because of the Covid-19 pandemic.

Commercial free-to-air broadcaster ServusTV has announced its acquisition of a host of Uefa club competition rights in Austria across the 2021-22 to 2023-24 cycle

LaLiga, the organising body of the top two divisions of Spanish club football, has formed a joint venture with Spanish rights and production agency Mediapro and Super Sports Media, a subsidiary of Chinese…

Sports technology company OZ Sports has joined forces with visual content studio RVX Productions to launch a new product designed to enhance broadcasts of sports events played out in empty stadia during…

Details have been reported of a 37-page memo from golf's PGA Tour to its players, outlining the Covid-19 measures that will be taken when the series resumes next month

Clubs from Italy’s top-tier Serie A today voted to resume the competition on June 13, pending government approval, as the league continued to adopt a tough stance on payments by rights-holding broadcasters.

UK pay-television broadcaster BT Sport will show every remaining German Bundesliga match this season as the league gears up for its return this weekend

French Ligue 1 football club Amiens SC is set to take legal action over its relegation from the top-tier competition