Cycling

UCI Women’s WorldTour event the Ladies Tour of Norway has appointed the Spring Media agency to market its global broadcast rights and handle its production needs.

Swiss watchmaker Tissot has completed the set of cycling’s ‘Grand Tours’ by agreeing a sponsorship deal for the Giro d’Italia. The

The European Broadcasting Union has retained its rights to the Tour de France and Vuelta a España ‘Grand Tour’ cycling races out to 2025. T

Boels-Dolmans Team, the powerhouse outfit of women’s cycling, has secured its long-term future with Belgian HR services provider SD Worx signing on as its new main sponsor.

The Limelight Sports agency has appointed Marc Hope Consulting/The Winning Tape, the consultancy set up by Marc Hope, to find sponsors for events including the London Duathlon and London Triathlon, Blenheim…

Danish trade union Dansk Metal has agreed a deal to sponsor the 2021 edition of the Tour de France’s Grand Départ, which will be held in Copenhagen.

Telco Proximus and bank-insurer KBC have agreed a three-year extension to their contracts as main sponsors of Flanders Classics, the company which organises cycling’s traditional spring classic events i…

The International Cycling Union (UCI) has become the latest International Federation (IF) to agree to transfer its anti-doping activities over to the International Testing Agency (ITA), while it has made…

The Malaysian Anti-Corruption Commission has detained Malaysian National Cycling Federation president Abu Samah Abdul Wahab, allegedly for giving contracts to his family, according to reports by local…

Malaysia’s UCI-certified Tour de Langkawi has long struggled with raising enough revenue to cover costs, but a path to break even may lie through China. SportBusiness’ Asia editor Kelvin Tan reports.

As the Tour de France moves towards its conclusion in Paris, Kevin Roberts talks to Ralph Denk, team manager of the German Bora-Hansgrohe team about the business of running and funding an international cycling outfit.

Discovery’s acquisition of the Play Sports Group in January this year served further notice of its strategy to focus its energies on cycling. Ben Cronin speaks to Sameer Pabari, SVP, content & business development, Discovery, and Simon Wear, CEO & founder of PSG ahead of the Tour de France.

After hosting the Tour de France's Grand Départ in 2014, Yorkshire is looking to host even more elite cycling events in addition to its very own Tour de Yorkshire, which was created as a legacy event in 2015. Ryan Herman talks to Welcome to Yorkshire's commercial director Peter Dodd about how the organisation plans to develop cycling events in the region.

Italian streaming platform PMG Sport has agreed a three-year extension to its media-rights deal for cycling’s Tour of the Alps, with the latest contract widening its remit to marketing.

Global viewing figures for the International Cycling Union’s (UCI) 2019 Road World Championships rose by 31 per cent from the previous year’s event, according to organiser Welcome to Yorkshire.

The coronavirus has begun to impact the sports industry with Olympic qualifying tournaments in football, boxing and basketball, as well as cycling and tennis events, among the competitions either rescheduled …

RideLondon has launched a search for a new headline sponsor after UK life insurance and financial services company Prudential, which has backed the mass participation cycling event since its formation…

The Japan Keirin Autorace foundation (JKA) will contribute financially to the maintenance of the Izu Velodrome Tokyo 2020 track cycling venue under a new deal with the Games' organisers

Digital sports media company Play Sports Group has enhanced the range of language options for Global Cycling Network by launching a German-language ‘GCN auf Deutsch’ channel.

Cycling’s Tour de France has added leading French olive oil brand Puget as an official supplier.

Belgian UCI Professional Continental cycling team Corendon-Circus has rebranded as Alpecin-Fenix following a change in title sponsorship

Scotland’s national tourist board VisitScotland is seeking to recruit a chief executive and four independent board members to help deliver and oversee the inaugural UCI Cycling World Championships to b…

Czech car brand Škoda has extended its role as Official Car Partner and ‘King of the Mountains’ jersey sponsor for the Tour of Britain and Women’s Tour races through 2020. Šk

The UCI World Tour’s Team Bahrain McLaren has added a host of new sponsors ahead of the 2020 road cycling season.

The UCI Women’s World Tour team WNT-Rotor Pro Cycling will be called Ceratizit-WNT Pro Cycling from next season in a reorganisation of the team’s sponsorship portfolio.

The Tour de Langkawi, a major Union Cycliste Internationale-sanctioned men’s cycle race in Malaysia, is adding an Under-23 race and a one-day race to its programme in 2020.

The UCI, cycling’s international federation, said today that two candidate cities are vying to stage the 2027 Cycling World Championships.

Spanish UCI WorldTour cycling team Movistar has signed Italian brand Alé as its new kit sponsor.

The second edition of the multi-sport European Championships tournament will be held in Munich in 2022 after the six participating European federations gave their approval to the hosting plans

UCI WorldTour cycling team Dimension Data for Qhubeka has rebranded as NTT Pro Cycling for the 2020 season

Aberdeen City and Aberdeenshire Councils have agreed a two-year deal to host stages of the Tour of Britain cycling race in the Scottish region for the first time

Velon, the organising body behind the Hammer Series cycling event, has announced that it has added a complaint of discrimination against women’s cycling to its anti-trust proceedings against the International C…

SweetSpot, the organisers of UK cycling’s Tour of Britain, Women’s Tour and Tour Series, will be seeking a rights fee uplift from a new title partner across all three events after the exit of Ovo Energy thi…

The Tour of Britain, Women’s Tour and Tour Series are seeking a new title sponsor after UK energy supplier OVO Energy ended its backing of the cycling events.

Women’s cycling team Bigla Pro Cycling has signed up cycling apparel brand Katusha Sports as its new title sponsor.

The Amgen Tour of California cycling race has been cancelled for the 2020 UCI WorldTour season by organizer AEG Sports

Amaury Sports Organisation, the group behind the Tour de France and the Dakar Rally, has announced that it will organise a new cycling race in Saudi Arabia, with the inaugural edition taking place next…