Basketball

The National Basketball Association's Chicago Bulls have secured a wide-ranging agreement with Swedish fintech company Klarna, which will sponsor the team's practice jersey among other assets.

Rights agreement joins one made last month with the National Hockey League

The Women's National Basketball Association has appointed Colie Edison as the league's inaugural chief growth officer, a move which begins on January 31

Euroleague Basketball has bolstered coverage of its competitions in France with sports broadcaster the MCS Group acquiring a rights package for the EuroCup

The Chinese University Basketball Association has added two more sponsors for this year’s CUBA season, which began in Chengdu last weekend.

Agreement advances efforts for planned regional streaming service

The National Basketball Association's Charlotte Hornets and the Coca-Cola Co

The opening fixture of the inaugural Japan Rugby League One competition and the B.League all-star basketball game have been cancelled due to Covid-19 outbreaks

The Infront agency has signed a four-year extension to its media and sponsorship rights sales agreement with the Turkish Basketball Federation (TBF)

LNB TV, the OTT streaming platform of the Ligue Nationale de Basket, the governing body of men’s club basketball in France, has acquired broadcast rights in France to the Basketball Champions League.

The Chinese University Basketball Association has added Chinese video-sharing platform Bilibili as 'official content creation partner' ahead of its 2022 season

US private equity firm Dyal HomeCourt Partners has acquired an almost six per cent equity stake in the National Basketball Association's Atlanta Hawks from nine existing minority shareholders.

Euroleague Basketball has agreed a deal to add Central and Eastern European gaming operator MaxBet to its portfolio of premium partners

National Basketball Association commissioner Adam Silver has said the league has "no plans" to suspend its season despite the rising number of Covid-19 cases which have caused widespread disruption to…

The tightening of Covid-19 restrictions in New Zealand means it is unlikely that the New Zealand Breakers basketball team and Wellington Phoenix football team will complete the second halves of their Australia-based…

SVT, Sweden’s public-service broadcaster, has secured rights to International Basketball Federation (Fiba) events and qualifiers until 2025.

The International Basketball Federation (Fiba) will this year recover half of the CHF13.5m ($14