Baseball
Fanatics to expand retail space at Pittsburgh Pirates’ PNC Park
Sports merchandising company Fanatics has announced plans to open a new store at PNC Park, home to Major League Baseball's Pittsburgh Pirates, after agreeing a 10-year extension to a deal first signed…
MLB attendances surge over holiday weekend
Major League Baseball recorded a Father's Day weekend surge in crowd numbers, part of an improvement to the league's overall attendances during the 2023 season
Diamond Sports Group makes rights fee payment for MLB’s Rangers
Diamond Sports Group, the parent company for regional sports network (RSN) Bally Sports, has paid the rights fee for Major League Baseball's Texas Rangers broadcasts
Oakland A’s Vegas stadium bill signed into law by Nevada governor
Nevada Governor Joe Lombardo has signed into law a bill that will direct $380m (€347m) in public funding to build a $1.5
EXCLUSIVE: Centralised betting rights offered to WBSC competitions, domestic baseball leagues
The World Baseball Softball Confederation (WBSC) has pooled together the betting video and fastpath data rights to its own competitions plus those of baseball’s confederations and selected leagues in L…
Local businessman Middleman buys stake in Philadelphia Phillies
Stanley C. Middleman, the founder and chief executive of Freedom Mortgage Corporation, has acquired a minority stake in the Philadelphia Phillies Major League Baseball team
Fubo lands third MLB sponsorship with St. Louis Cardinals deal
Streaming platform Fubo has signed a third sponsorship with a Major League Baseball franchise after agreeing a deal with the St. Louis Cardinals
Diamond Sports Group ordered to pay full rights fees to four MLB teams
Diamond Sports Group, the owner and operator of 19 Bally Sports regional sports networks (RSNs) which recently filed for Chapter 11 bankruptcy, has been ordered by a judge to pay Major League Baseball…
MLB, MLB Players agree deal to streamline sponsor usage rights
Major League Baseball (MLB) and the MLB Players Association (MLBPA) have announced a new agreement designed to improve player marketing through league sponsors and third-party league relationships
MLB to produce and distribute Padres games as Diamond opts to miss payment
Major League Baseball is taking over production and distribution of San Diego Padres games with immediate effect after Diamond Sports Group, the owner and operator of 19 Bally Sports regional sports networks…
MLB’s Detroit Tigers expand Meijer sponsorship with jersey patch deal
Major League Baseball's Detroit Tigers have announced an expanded sponsorship with Michigan supermarket chain Meijer in a multi-year deal that will see the brand's logo appear on the team's uniform sleeve
Roadway Moving becomes New York Yankees sponsor
New York City moving service Roadway Moving has agreed a deal to become the official moving and storage partner of Major League Baseball's New York Yankees
MLB’s Braves add Atlanta brand Quikrete as patch sponsor
The Atlanta Braves, of Major League Baseball, has announced concrete and cementitious products manufacturer Quikrete as its official jersey patch sponsor for the next five seasons
Mumbai secures first Baseball United franchise
Mumbai has been awarded the first franchise that will compete in Baseball United, a new United States-based professional baseball league targeting the Middle East and Indian subcontinent
MLB’s A’s reach agreement for Vegas stadium site
Major League Baseball's Oakland Athletics have reached an agreement to put their new baseball stadium on a portion of the current Tropicana Las Vegas property
MLB ‘to begin 2024 season in Seoul’, Paris ‘targeted for 2025’
Major League Baseball is reportedly planning on staging regular-season games in South Korea for the first time in 2024, with Paris also being lined up to host fixtures the following year
St. Louis Cardinals land Stifel as first jersey patch sponsor
The St. Louis Cardinals Major League Baseball team has announced local financial institution Stifel as its first jersey patch sponsor as part of a seven-year deal
Boston Red Sox become first MLB sponsor for Fubo
Streaming platform Fubo has announced that it will sponsor the Boston Red Sox of Major League Baseball for the remainder of the 2023 season