American Football
Bears unveils $4.6bn stadium plan with record public contribution
The Chicago Bears of the National Football League has unveiled a $4.6bn (€4.3bn) plan to build a domed stadium on the lakefront area next to current home Soldier Field.
Half the cost of the $4.6
Verizon adds another NFL team, stadium with Detroit Lions deal
US telecommunications giant Verizon has further deepened its commercial relationship with the National Football League, striking a new deal with the Detroit Lions to become the franchise's official 5G network.
NFL set to open up to private equity owners
The National Football League is preparing to be the final major North American sports league to permit private equity investment, albeit with certain stipulations attached to any deals.
Chiefs chase international engagement after Super Bowl success
Kansas City Chiefs is leading the National Football League's attempts to branch out to international markets after enjoying a huge rise in social media engagement following back-to-back Super Bowl wins.
France, Asia eyed as next stops for NFL’s expanding international series
The National Football League wants to play more fixtures in new markets as part of the doubling of its international series to eight games in 2025, with France and several Asian countries atop its list.
NFL continues streaming push with two more exclusive games
The National Football League has announced two games in the 2024 season, including the league's debut game in Brazil in September, will be shown exclusively on streaming services, with Peacock and Amazon…
NFL’s expanded Global Markets Program adds five countries, four teams
The National Football League has once again expanded its Global Markets Program, taking the initiative to five new countries in South America, Asia and Africa and opening up commercial opportunities for four more franchises.
Peacock retains 71 per cent of sign-ups from NFL playoff
NBCUniversal's streaming service Peacock has retained 71 per cent of the sign-ups it generated when it streamed the National Football League's AFC Wild Card Game
Chicago Bears ‘shifts focus’ for new stadium to lot next to Soldier Field
The Chicago Bears, of the National Football League, is planning to build a new stadium just south of its current home, Soldier Field, with more than $2bn (€1.8bn) to be invested for the domed stadium.
FanDuel’s Panthers deal to tap North Carolina sports betting boom
FanDuel has become an ‘Official Sports Betting Partner’ of the NFL’s Carolina Panthers as the state of North Carolina gears up for the launch of a sports betting market worth hundreds of millions of dollars per year.
FedEx exits Commanders stadium naming-rights deal two years early
Shipping company FedEx has ended its stadium naming-rights deal with the National Football League's Washington Commanders two years early
Super Bowl ratings jump in NFL’s core international markets
Record UK viewing figures on Sky Sports for Super Bowl LVIII were among strong performing ratings across a variety of the National Football League’s target international markets.
ESPN, CFP ‘agree six-year extension’ worth $7.8bn
ESPN and the College Football Playoff have agreed a six-year, $7.8bn (€7.3bn) extension as the new era of the college football postseason begins.
Super Bowl domestic audience exceeds 123m to net all-time record
Domestic Super Bowl coverage drew the most-watched broadcast in NFL history with an average audience of 123.4 million viewers across all platforms
Madrid is next stop on NFL’s international journey
The National Football League is to stage its first regular season game in Spain in 2025, at Real Madrid's iconic Santiago Bernabéu Stadium.
NFL’s Brazil debut to mark first regular-season opener for international series
The National Football League is to open the regular season with an international game for the first time later this year, when it makes its debut appearance in Brazil
Verizon signs on as 5G sponsor of Tennessee Titans’ new stadium
The Tennessee Titans has announced Verizon as its exclusive wireless telecoms sponsor of its new Nissan Stadium, which is due to open in 2027.
Levi Strauss set to extend 49ers stadium rights in $170m deal
NFL franchise the San Francisco 49ers and Levi Strauss & Co. (LS&Co.) have announced a proposed 10-year extension to their stadium naming rights and team sponsorship deal worth a combined $170m (€156.4m).