University of New Orleans signs Under Armour deal

US sportswear brand Under Armour has entered into a partnership with the athletics division of the University of New Orleans.

The multi-year deal will begin on July 1.

Under Armour will provide on-field and training gear for the student-athletes, along with outfitting the coaches and athletics staff.

The brand will receive marketing entitlements through print and venue presence within the athletics department at the university.

"We are delighted to align our programme with one of the most progressive and recognisable sports performance brands in the world," said New Orleans' director of athletics, Derek Morel. "The Privateers are rising and this partnership with Under Armour will unify all of our student-athletes and coaches while serving as another testament to the collective renaissance of New Orleans Athletics."

Under Armour is a partner of several other Division I colleges, including Auburn, Boston College, Cincinnati, Maryland, Northwestern, Notre Dame, South Carolina, Texas Tech, the US Naval Academy, Utah and Wisconsin.