PDC renews ITV rights deal

The Professional Darts Corporation has signed a three-year extension to its rights partnership with UK commercial broadcaster ITV.

The deal runs from 2018 to 2020 and grants the ITV4 channel rights to The Masters, UK Open, European Championship, World Series of Darts Finals and Players Championship Finals.

ITV4’s 2017 darts coverage concluded yesterday (Sunday) with the Players Championship Finals in Minehead. The event was won by Dutchman Michael van Gerwen for the third year in a row.

ITV’s 2018 coverage begins with The Masters, which runs from January 26-28 in Milton Keynes. Van Gerwen (pictured) has also won the last three editions of The Masters.