TV Sports Markets

Sports media rights intelligence

Netflix rejects reports of sports-rights market move

Netflix rejects reports of sports-rights market move

TV Sports Markets team's picture
By: TV Sports Markets team

6 Dec 2017
  • LinkedIn
  • Print

Ted Sarandos, chief content officer at Netflix, has said that the online streaming service has no intention of expanding into the live sports-rights market.

Netflix, which has been linked with a move into the live sports sector, has recently signed a number of content partnerships with major football clubs.

Last month, Netflix agreed to produce a four-part documentary series focusing on the pre-season campaign at Argentinian club Boca Juniors. Netflix also has a similar content deal in place with Juventus of Italy.

However, according to the Hollywood Reporter, Sarandos said it is unlikely that Netflix will expand its sports-focused content into live streaming as he believes leagues will eventually take games and events directly to fans.

“I think the leagues have almost uncheckable pricing power,” Sarandos said.

Back to top