Australian NRL rugby league team the Gold Coast Titans has extended its partnership with bookmaker Ladbrokes.
The two-year deal covers the 2017 and 2018 season, with Ladbrokes branding to remain on the lower back of the Titans’ playing jerseys.
Ladbrokes will also benefit from branding placement on various surfaces inside the team’s home stadium, as well as across the club’s various digital channels.
“We are a proud Queensland-based company and, while we support many clubs across the country, we make sure first and foremost we are on board with those in our own backyard,” Ladbrokes chief marketing officer, Jason Kibsgaard, said.
The Titans lost 18-32 to the Sydney Roosters on Saturday in the team’s opening game of the 2017 NRL season.