US telco Cox Communications has agreed a national sponsorship deal with the Drone Racing League (DRL).
Terms of the agreement were not disclosed, but it was confirmed that the deal will run through to the end of the 2018 DRL World Championship Season.
The deal includes a custom commercial spot, which will be produced by the DRL, as well as digital content creation and live freestyle events from a first-person perspective.
As part of the agreement, Cox will sponsor DRL pilot Nick ‘WildWilly’ Willard, who will wear a branded uniform during all racing events.