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Concacaf rebrands as Nations League details are revealed

Concacaf rebrands as Nations League details are revealed

By: SportBusiness International team

8 Mar 2018
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Football’s governing body in North and Central America and the Caribbean has unveiled a new logo and changed its name from CONCACAF to Concacaf as it seeks to usher in a new era with the launch of its Nations League competition.

The new logo (pictured) was unveiled at the Nations League’s launch ceremony yesterday (Wednesday).

The tournament, which was first announced in November, is designed to provide more competitive matches in the region. The qualifying campaign for the competition will launch this autumn, with 34 teams playing four games each before splitting into three tiers.

The results of those matches will also determine the 10 teams that will join the region’s six seeds – US, Mexico, Costa Rica, Honduras, Panama and Trinidad & Tobago – at the 2019 Gold Cup.

The Nations League will then be contested following the Gold Cup late in 2019, with each team playing four games against the other two members of the group.

The four group winners will advance to a championship round in March 2020, with the third-place finisher in each group being relegated to the second tier. The so-called B League will then comprise four groups of four teams each, with the winner being promoted to the A League for the next edition of the Nations League.

“The system of friendly competition has not provided a sufficient level of football for most of our federations,” Concacaf general secretary Philippe Moggio said.

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