Botafogo signs new shirt sponsor

Campeonato Brasileiro Serie A football club Botafogo has agreed a shirt sponsorship deal with online retailer and services company Ordenext.com.

Under the agreement, which covers the remainder of the 2017 season, Ordenext.com’s branding will feature on the sternum and back-bar area of the club’s shirts.

Botafogo wore the Ordenext.com-branded jerseys for the first time during its 1-0 victory over Paraguayan outfit Olimpia in the Copa Libertadores last Wednesday.

Marcelo Guedes, executive director of Ordenext.com, said: “Botafogo is huge and has a very rich history. Their fans are passionate and usually identify with the brands that sponsor the club. That's why we chose Botafogo. We hope to create this identification and that the relationship can last longer than this season.”