AFL signs presenting sponsor for ArenaBowl showpiece

Gridiron’s Arena Football League (AFL) has signed up US beer brand Bud Light as presenting sponsor for this year’s edition of its ArenaBowl end-of-season showpiece event.

The 2018 AFL ArenaBowl will take place this Saturday at the Royal Farms Arena (pictured) in Maryland, Baltimore. The Baltimore Brigade will face off against the Washington Valor for the AFL championship.

Bud Light will hand out a commemorative rally towel to all visitors at the game, while fans aged 21 and over will have access to the ‘Bud Light Fan Zone’.

The company will also work with the AFL to host pop-ups at bars and locations in the home cities of the Baltimore Brigade and Washington Valor.