Sponsorship Insider

Sports sponsorship rights intelligence

FREE | 2017 European Football Sponsorship Report

FREE | 2017 European Football Sponsorship Report

Will Partington's picture
By: Will Partington

By: Matthew Glendinning

26 Oct 2017
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Sports Sponsorship Insider has undertaken research into 285 properties and 3,390 different brands across the top leagues and competitions in European football. 

Subscribers can access the full report here

The top five leagues' clubs bring in a total of €1.51bn from their shirt and kit deals, up from €1.31bn in 2016-17 season. The top five leagues bring in a total of €243.6m from central sponsorship deals. 

The research is presented in an online, interactive dashboard which you can find below. 

Granular data on deals included in the report will soon be available on our Deals Tracker database, open to all subscribers.

Next month we turn to sponsorship in basketball.

*Leagues and competitions included in the report are: the top five leagues (all clubs and domestic competitions), Uefa Champions League and Europa League, Belgian Pro League, English Championship, Eredivisie, Primeira Liga, Scottish Premier League, Turkish Super Lig, clubs in Uefa competitions not covered by previous leagues.




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