Sponsorship & Marketing
Ecclestone: ‘put fans first’
Formula One chief Bernie Ecclestone has called on British Grand Prix organisers to "give something back" to fans by making improvements to facilities at Silverstone.
Ecclestone: ‘put fans first’
Formula One chief Bernie Ecclestone has called on British Grand Prix organisers to "give something back" to fans by making improvements to facilities at Silverstone.
Six Nations loses its title sponsor
The Six Nations Committee has moved to assuage fears over its commercial future following the decision of title sponsor LloydsTSB to end its association with the rugby union tournament.
Six Nations loses its title sponsor
The Six Nations Committee has moved to assuage fears over its commercial future following the decision of title sponsor LloydsTSB to end its association with the rugby union tournament.
Champions League payments raised
The UEFA Executive Committee has decided to allocate nearly EUR40.1m ($39.5m) in Champions League payments to the top leagues of its member associations – EUR1.3m ($1.34m) more than last year.
Champions League payments raised
The UEFA Executive Committee has decided to allocate nearly EUR40.1m ($39.5m) in Champions League payments to the top leagues of its member associations – EUR1.3m ($1.34m) more than last year.
NBA credits MBNA card
The NBA has struck an affinity card deal with MBNA America Bank, which will allow basketball fans to select credit cards featuring the logo of their favourite team or league.
NBA credits MBNA card
The NBA has struck an affinity card deal with MBNA America Bank, which will allow basketball fans to select credit cards featuring the logo of their favourite team or league.
UEFA sets new agenda
The UEFA Executive Committee is expected to report on the outcome of its two-day meeting at UEFA headquarters in Nyon, Switzerland later today or tomorrow.
UEFA sets new agenda
The UEFA Executive Committee is expected to report on the outcome of its two-day meeting at UEFA headquarters in Nyon, Switzerland later today or tomorrow.
Silverstone backed by F1 insiders
Max Mosley the president of the FIA, Richard Caborn, the UK's sports minister, Jackie Stewart, president of the BRDC and Ross Brawn, Ferrari's technical director, have all spoken out in support of the British Grand Prix at Silverstone.
Silverstone backed by F1 insiders
Max Mosley the president of the FIA, Richard Caborn, the UK's sports minister, Jackie Stewart, president of the BRDC and Ross Brawn, Ferrari's technical director, have all spoken out in support of the British Grand Prix at Silverstone.
IEC in Sports wins new deals
Marketing agency IEC in Sports has enjoying a successful period of portfolio growth including the acquisition of a number of television rights to swimming and diving events.
IEC in Sports wins new deals
Marketing agency IEC in Sports has enjoying a successful period of portfolio growth including the acquisition of a number of television rights to swimming and diving events.
HP takes pole position
The BMW WilliamsF1 team will sport a new look at the British Grand Prix after major sponsor Compaq undergoes a major rebranding.
HP takes pole position
The BMW WilliamsF1 team will sport a new look at the British Grand Prix after major sponsor Compaq undergoes a major rebranding.
ESPN’s soccer success
Soccernet, the Disney-owned online football network, recorded the highest ever traffic numbers by an ESPN.com content division during its coverage of the World Cup, sportbusiness.com can reveal.
ESPN’s soccer success
Soccernet, the Disney-owned online football network, recorded the highest ever traffic numbers by an ESPN.com content division during its coverage of the World Cup, sportbusiness.com can reveal.