Sponsorship & Marketing

The emerging battle between offshore and onshore gaming jurisdictions will be the focus of the Fourth Annual International Symposium on Internet Gambling Law and Management, to be held November 26-28 at the Royal Antiguan Beach & Tennis Resort in Antigua.

Internet portal Sportal has launched its first TV advertising campaign ? due to run until Euro 2000.

Dr. Richard Luker, founder of the ESPN Sports Poll presented new research at the Interactive Sports 2000 conference in Los Angeles that suggests the internet sports market is "a market place still waiting for people to come through its doors".

Rob Mitchell has been appointed sponsorship manager by the Whitbread Beer Company for UK events the Stella Artois Grass Court Championship, Stella Outdoor Screen Tour and rugby?s Heineken Cup.

American Express and General Motors Buick have extended their sponsorship deals with the US WNBA.

A survey carried out by Scarborough Sports Marketing has determined which Major League Baseball clubs have the most passionate or ?avid? fans.

Eastman Kodak has signed a new eight-year deal worth more than $100m to continue as a global sponsor for the 2002 Winter Games in Salt Lake City, the 2004 Summer Olympics in Athens, the 2006 Winter Games in Turin and the 2008 Summer Games.

Toyota Motor Corp has confirmed it is to buy five percent of Yamaha Motor Co the world's second largest motorcycle maker, a move that would beef up its engine development, particularly for Formula One racing.

Fans opened their wallets wide enough in a 21-day ticket-selling campaign to keep the Ottawa Senators, owner Rod Bryden has said.

Sales of athletic shoes are declining because sports are losing their appeal for many young people, according to the Zandl Group, a New York City-based trends research firm.

CSS Stellar, the largest British owned event marketing group, have acquired the rights of the first ATP Tour Seniors event to be staged in Ireland.

Former professional lacrosse player and current business executive George `Gabby? Roe has been selected as Major League Lacrosse's executive director.

The new president of NHL Enterprises says he wants to take the sport and put it on par with America's big three of the NFL, NBA and MLB.

Sportsworld Media, the sports television and events management group will be looking to South America to add to its recent acquisitions, as it announced its preliminary results for the 14 month period ended June 30.

NASCAR and Cyrk Inc, a diversified marketing company specialising in the design and development of high-impact promotions, have announced a five-year strategic alliance to provide marketing support to NASCAR and its official sponsors, promotional partners and licensees.

Continuing the migration of figures from sports marketing to the online sports sector, Ignite Sports Media LLC has hired Gordon Kane, formerly director of marketing and brand development for the United States Olympic Committee (USOC) and vice president of the USOC's Olympic Properties of the United States, as vice president of advertising and marketing.

Yahoo! Inc, the leading global Internet media company, has signed a sponsorship agreement with the New York Yacht Club/Young America Challenge for America's Cup 2000, Young America.