Sponsorship & Marketing
2012 BID NEWS: LONDON SUPPORT HITS NEW HIGH
A new poll claims that 79 per cent of Londoners back the city’s bid for the 2012 Summer Olympic Games, a rise of 12 per cent since October.
ESPN LIFTED BY DRAFT
ESPN's telecast of the NFL draft last Saturday got a 4.3 rating, the highest ever achieved for the draft.
FIFA HAILS FINANCIAL SUCCESS
Soccer’s world governing body FIFA says it is on course to meet its targets, given its position at the halfway point of the 2003-2006 financial period.
SPORTFIVE APPOINTS NEW MD
Antonio Mazzarella has been named managing director of SPORTFIVE Italia SRL.
BOWLING OVER THE GLOBE
World Bowls, the sport’s world governing body, has secured the services of 110sport Management Ltd to act as sponsorship, marketing and media consultants.
RACING UK AND RACING POST JOIN RACE TO NEW MEDIA
Racing UK, the UK's leading horseracing channel, has joined forces with the Racing Post, the leading racing and sports betting newspaper, to provide a new broadband service.
A VISIONARY CONFERENCE
An international soccer conference will take place in Munich from July 27 to 29, 2005 featuring experts from around the world.
PHELPS LANDS CELTIC MANOR ROLE
Jon Phelps, vice president of marketing and strategy at The Celtic Manor Resort, has been appointed director of The Celtic Manor Wales Open.
SPORTSWORLD IN NEW ALLIANCE
Sportsworld, the international sports travel, hospitality and event marketing group, has acquired specialist management consultancy, Sports Alliance Management.
ERICSSON TAKES TO THE SEAS
Ericsson, the leading telecommunications supplier, will enter sailing’s Volvo Ocean Race on November 5, 2005.
GILLETTE RENEWS TRI-NATIONS SPONSORSHIP
Global consumer product company Gillette, has renewed its sponsorship of Rugby League’s Tri-Nations tournament involving Australia, Great Britain and New Zealand.
FINE SHAVE FOR LPGA
The Ladies Professional Golf Association (LPGA) has signed a multi-dimensional partnership with Schick Intuition, the only all-in-one women’s razor, making it the official razor of the LPGA.
Changing the lexicon of sports business
Publication of the 100th issue of any monthly publication is something of a landmark.
THE WEEK THAT WAS….
Editorial director Kevin Roberts on the key events of the last seven days.
WILL CRUCIBLE BE SNOOKERED?
The traditional home of snooker’s world championships could be ditched following a meeting by the sport’s chiefs next week.
SPORTACCORD REGISTERS 1000 DELEGATES
Organisers of the third SportAccord convention, which begins in Berlin on Sunday, say that 1,000 delegates have registered.
SPORTSBOOK.COM AND MAZDA PARTNER ON AMERICAN LE MANS
Sportsbook.com is to sponsor the Mazda/Courage/B-K Motorsports team entry in the American Le Mans Series (ALMS) for the 2005 season.
THE WEEK THAT WAS…
Editorial Director Kevin Roberts takes a look at the events of the last seven days.