SportBusiness International

Analysis and insight for the global sports business

Sponsorship & Marketing

NFL player Odell Beckham Jr. of the New York Giants (Getty Images)
15 Jun 2017

Dominic Bliss finds out how the NFLPA’s RISING 50 has been successful in identifying the NFL's most marketable idols of tomorrow.

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The Ultimate Sports and Entertainment Apprenticeship is a once-in-a-lifetime opportunity for one aspiring sports marketer to travel the world and work at every major sports event for the next twelve months, finishing at the Olympic Games in Rio.

In this special podcast, we visited GMR's London headquarters to ask business development director Charlie Dundas what he is looking for in the Ultimate Sports Apprentice and GMR Global CEO Cameron Parsons about  what has worked well in the past. We also speak to Will Lloyd, CEO of GlobalSportsJobs in Paris to find out a recruiter's recommendation to perfecting the ideal 90 second video application. 


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