SportBusiness International

Analysis and insight for the global sports business

People

People

Article
25 Jul 2016

Chatri Sityodtong is the martial-arts practising entrepreneur behind ONE Championship, the biggest sports property in Asia. Here he speaks to Ben Cronin about his rivalry with UFC and the secret of breaking into China.

 Read on
Article
1 May 2015

Nike veteran Peter Ruppe is the man behind Brand Jordan, one of sport’s most iconic marketing campaigns. Now he has been charged by Under Armour to take on his former employers in the footwear space. He spoke to Matt Cutler.

 Read on
Article
1 Jul 2014

Alan Pascoe was among the first business leaders interviewed in depth by SportBusiness International 18 years ago. Now, as he steps back as president of CSM, he reflects on a pioneer career in international sports marketing. Kevin Roberts reports.

 Read on