SportBusiness International

Analysis and insight for the global sports business

Media

Media

RIO DE JANEIRO, BRAZIL - AUGUST 21, 2016: The Closing Ceremony of the Rio 2016 Olympic Games at Maracana Stadium. (Photo by Alexander Hassenstein/Getty Images)
Article
31 Mar 2017

A free report, commissioned from SportBusiness by the Budapest 2024 Olympic Games bid, surveying attitudes to, and media consumption habits around, the Olympic Games.

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Article
14 Jul 2015

Audience ratings and trends for major events in 2014-15 including the Fifa World Cup, Winter Olympics, Tour de France and more, with data from Eurodata TV Worldwide.The Fifa World Cup 2014 generated the largest average audience for a major international sports event (as opposed to domestic leagues and competitions) in four of the five major European markets in 2014-15. 

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