Fan Engagement
Closed-door sport gives fresh impetus to innovations in virtual hospitality
Closed-door sport is forcing innovation and fresh thinking about virtual hospitality. But can it ever hope to replace the real behind-the-ropes experience? Ben Cronin reports.
Round-Up: Swiss prosecutors’ Platini probe, fans back in South Korea, Nike layoffs, and more
Swiss federal prosecutors are targeting former European football head Michel Platini in a widening of their probe into a CHF2m ($2.1m/€2.9
US ticket resale market eyes broad redefinition amid Covid-19
Sports are beginning to make their comeback from Covid-19, but generally with empty stadiums or with highly limited attendance, accelerating historic shifts for an already-battered ticket resale industry. US Editor Eric Fisher reports.
Pro Football Hall of Fame cancels 2020 enshrinement
Football shrine to hold two separate ceremonies next year
Bayern Munich follow Dortmund in announcing virtual summer tour
German Bundesliga champions Bayern Munich have followed their close rivals Borussia Dortmund in announcing plans for a virtual tour after seeing their summer schedule disrupted by the Covid-19 pandemic
Juventus launches revamped digital ecosystem developed with Deltatre
Juventus has unveiled a new “digital ecosystem”, including a new official website and mobile app, launched together with Turin-based technology company Deltatre.
Baseball Hall of Fame plans June 26 reopening
Baseball shrine had been closed for more than three months
Borussia Dortmund will ‘virtually’ tour Asia
German Bundesliga team Borussia Dortmund have announced plans to replace their scheduled summer tour of Asia with a 'virtual tour' of online events in August
Snapchat renews, expands sports content partnerships
Social media platform deepens ties across sports, news, and entertainment
NBC Sports’ Premier League coverage to include enhanced audio
NBC Sports has revealed that its coverage of the Premier League in the coming weeks will include "atmospheric enhanced audio" in order to improve the broadcast experience of games that will have no spectators…
LaLiga North America, PointsBet partner to create gambling-focused programming
Ahead of LaLiga's return to live competition this week, LaLiga North America and global sportsbook operator PointsBet have teamed up to create a new slate of gambling-focused digital programming
PGA Tour, Twitter unveil multicast fan-engagement initiative
The PGA Tour and social-media platform Twitter have teamed up to create an innovative live content fan-engagement initiative to mark the golf circuit's return to competition this week
Extreme E turns to virtual reality hospitality experience
Electric SUV off-road racing series Extreme E has unveiled its plans for providing a virtual hospitality experience for its races
Returning crowds for Super Rugby Aotearoa will bring welcome cash injection
The opening games of the planned mini-series between New Zealand’s five Super Rugby teams are heading for substantial attendances.
LeagueApps, Famer strike youth sports partnership
Digitally focused companies to integrate content, back-end functions
MLB looks for audience lift in reformatted Draft
The ongoing Covid-19 pandemic helped lead to a dramatic reduction in the number of rounds for the MLB Draft. But the league and its media partners are still hoping for lift among a competition-starved fan base
Round-Up: Tokyo governor’s Olympic worry, Sydney wants Fury fight, Saudi to sponsor virtual Le Mans, and more
The governor of Tokyo has questioned whether the Olympic Games can go ahead next year without an international deal on travel and quarantine
Players to wear microphones at Charles Schwab Challenge
A number of competitors at this week's Charles Schwab Challenge will wear microphones in order to improve the broadcast experience of the first event back on the PGA Tour in the wake of the global Covid-19…