SportBusiness International

Analysis and insight for the global sports business

Events

Article
1 Jul 2016

Barcelona's staging of the 1992 summer Olympic Games is often held aloft by aspirational cities around the world as a blueprint for a successful sports event-hosting strategy leading to a lasting legacy.

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Article
1 Nov 2014

With bullish tourism numbers to be hit by the time the World Expo lands in six years’ time, major sports events are playing an integral role in the growth of the economy in Dubai. Kevin Roberts travelled to the UAE to meet the major players and asked them how they are making it happen.

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