Events

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Features

Events

Terrence Burns, EVP for Global Sports at Engine Shop, has a unique perspective on the Olympic Games and the International Olympic Committee. Here he talks about his hopes that a new-found pragmatism and realism at the IOC will lead to a reawakening of interest in hosting the Olympic Games.
Events

Produced in association with People Make Glasgow In the sports event-hosting world, few would dispute that Glasgow has punched above its weight in recent years
Events

Produced in association with Visit Victoria Sport is Melbourne’s passion.
Sailing
Events

Steve Armitage, general manager, destination at Auckland Tourism, Events and Economic Development, reflects on how the city’s event offer is evolving to meet its own needs and those of events rights owners.
Motorsport
Business

Agency funds 'multi-million pound' circuit at Austin facility to bring series to United States New potential sponsors already in discussions to partner with World RX following move
Events

This article was produced in association with Visit Victoria
Golf
Business

In contrast to Richard Gillis, Tim Crow argues that innovation is the lifeblood of golf and that the Tiger Woods v Mickelson showdown will succeed because, like the Ryder Cup, it offers an alternative to sport’s staid formats.
Mixed Martial Arts
Events

If you're a broadcaster or sponsor, partnerships with global, A-list combat events are fantastic to have. But if fighters’ identities and abilities don’t resonate with your audience, the properties or events they appear on are almost never A-list enough to warrant the investment.
Horse Racing
Business

Ascot digs into customer data to help double hospitality revenues in five years, adopting a data-driven approach to fine dining.
Events

Over the last five years the hackathon has been adopted by several major rights-holders. Kevin McCullagh discusses the impact of hackathons on sports businesses.
Events

Legends International’s Florent Coulon and Samin Macdonald deliver five insights to the ticket and hospitality sales sector.
Tennis
Events

Danny Zausner, managing director of the Billie Jean King National Tennis Center, tells SportBusiness why the Flushing Meadows campus was redesigned and how the new Louis Armstrong Stadium will be monetized.

Football
Events

In this week's China sports industry round-up: Sports betting set to be legalised in Hainan | iQiyi adds more golf rights to its portfolio | University football association signs with Adidas

Athletics
Business

In 2018, Glasgow secured a second consecutive fifth-place finish in the overall Ultimate Sports City rankings, and a welldeserved trophy for the best city with a population under 1.3 million. Rory Squires talks with Billy Garrett, director of sport and events at Glasgow Life, about how Scotland’s second city has created a world-beating event strategy

Events

Three of the Ultimate Sports City judges – Leanne Arnold, Sean Parry and Tanya Heimlich-Ng Yuen – discuss the future of large-scale events hosting and the major trends that will dictate the direction of the industry