Patrick Nally poses the idea of an 'Olympic Campus' hosting Olympic Houses at the 2016 Games in Rio de Janeiro.
Why the Olympic torch relay has seen Lloyds TSB formulate the largest PR and communications campaign of its 2012 partnership.
The first in a series of blogs by Gordon Lott, Head of Olympic Marketing and Group Sponsorship at Lloyds Banking Group.
In the world of hosting sports events the playing field is far from level writes Rachael Church-Sanders, author of SportBusiness’ Ultimate Sports Cities 2012.
Sport and New Media set to showcase the latest innovations in digital sport
A new SportBusiness event - the mSport Summit - comes to London on April 26th
Next on the SportBusiness conference calendar: Sport and iGaming 2011
Our executive conference series continues with a focus on the business of Horse Racing
Ten highlights from our gathering of leaders, thinkers and networkers at Sports Marketing 360
The must-attend event for sports marketers and brands returns for a fourth year.
The publication for brands, agencies and rights holders returns with twenty brand-new case studies.
International and local business of sport figures set to attend launch event of industry year.
Debate, best practice and networking as industry leaders gathered in Paris.
Video streaming is becoming central to consumer sportswear websites, according to Equipio.com founder Charlie Greenwood.
The IAA Sports Marketing Panel will bring together a group of influential thought-leaders from brands, sponsors and agencies.
Jeremy Summers, Partner in the Business Crime and Regulation team at Russell Jones & Walker, on the latest FIFA bribery allegations.
International line-up includes Eurosport, ATP, Havas, MasterCard + more.
Two influential figures from the world of sports recruitment met for the first podcast in our SBI-cast series.
Sport and The City details how Formula 1 technology is racing into the future.